Chelsea fans divided as new 90s-themed home shirt is unveiled as they question sponsor and ask 'wtf is the badge doing?'

CHELSEA's new 90s-themed home shirt has left fans divided.

A gang of current stars modelled the jersey which is without a main sponsor and has a multi-coloured badge and Nike swish.

Enzo Fernandez and Reece James unveil Chelsea's newest kits

7

Enzo Fernandez and Reece James unveil Chelsea's newest kitsCredit:
Enzo Fernandez modelling the retro-themed jersey

7

Enzo Fernandez modelling the retro-themed jerseyCredit:
Ben Chilwell poses in the new shirt

7

Ben Chilwell poses in the new shirtCredit:
Mykhailo Mudryk, Ben Chilwell and Raheem Sterling

7

Mykhailo Mudryk, Ben Chilwell and Raheem SterlingCredit:

The design left some fans in awe while others were simply confused.

One said: "No sponsor???"

Another agreed: "The no sponsor thing is so sad."

One added: "Bruh wtf is the badge doin."

READ MORE IN FOOTBALL

But another argued: "Love the retro feel."

And one said: "I think it’s beautiful."

Chelsea have had a turbulent time trying to replace previous sponsor mobile phone provider Three.

The Blues looked set to sign a deal with Paramount+, but it was blocked by the Premier League.

Most read in Football

CASINO SPECIAL - BEST ONLINE CASINOS FOR 2023

League bosses intervened as they feared a link-up with the streaming service could upset rights holders.

It would not be permitted under the Deed of License - a contractual agreement between the league and its clubs.

German financial services outfit Allianz have also been considered but no deal has been done.

So Chelsea face kicking off their pre-season without a sponsor on their new retro kit.

Sam Kerr and Millie Bright pose in Chelsea blue

7

Sam Kerr and Millie Bright pose in Chelsea blueCredit:
Influencer Ocean Lewis dons Chelsea colours

7

Influencer Ocean Lewis dons Chelsea coloursCredit:
Chelsea keeper Zecira Musovic shows off her new strip

7

Chelsea keeper Zecira Musovic shows off her new stripCredit:

You Might Also Like